Connect your Shopify store to Instagram, Pinterest and TikTok, automatically

Install the app and Xyla syncs your products, then turns them into Instagram posts, Pinterest pins and TikTok videos, posted on a schedule. Your catalog becomes a social media engine. No designer, no content calendar, no extra hire.

  • 4.8★ average
  • 50,000+ stores
Pinterest pin Xyla generated from a satin matte lipstick product in a Shopify store
PINTEREST
Satin matte lipstick
From your Shopify store
$42
// the short answer

Xyla connects your Shopify store to Instagram, Pinterest, TikTok, Facebook and more. It pulls your products, generates social content from them, and posts automatically on a schedule, turning your catalog into consistent social media without manual work.

// where your store shows up
Instagram
Feed, carousels, Stories & Shop tags
Pinterest
High-intent shoppers searching to buy
TikTok
Short product video that converts
Facebook
Reach buyers where they already are
// how it works with shopify

How Xyla works with your Shopify store

You install the app from the Shopify App Store, then Xyla connects straight to your store. It is a deep integration: Xyla reads your live catalog and runs your social media from it. Here is exactly what happens.

  1. Install from the Shopify App Store

    1-click install

    Add Xyla from the Shopify App Store. It installs in one click and connects to your store right away, no code and no theme edits required.

  2. Xyla syncs your catalog

    Auto-sync

    It pulls your products, collections, images, prices and inventory, so it knows exactly what you sell and what each product looks like. New products sync in automatically.

  3. It spots what to feature

    Bestseller + new-arrival detection

    Xyla detects your bestsellers and new arrivals and surfaces them at the right moment: a launch, a seasonal push, or a slow week that needs content.

  4. It generates and auto-posts

    IG · Pinterest · TikTok · FB

    From your product photos it builds posts, pins and short videos with on-brand captions, hashtags and a link to the product page, then publishes them for you on a schedule.

  5. Native per-network formatting

    Formatted for each feed

    Every post is sized and written for the network it lands on, so an Instagram carousel, a Pinterest pin and a TikTok video each look native to the feed, never copy-pasted.

// built for selling

Built to move products, not just fill a feed.

This is Shopify social media marketing wired to your store: every post points back to something a customer can actually buy.

Product catalog sync

Every post pulls straight from your live catalog: real product photos, titles and prices. Add a product in Shopify and Xyla already has it.

Instagram Shop product tagging

On Instagram, Xyla can tag the exact product in the post so shoppers tap straight from the feed to your product page. (Product tagging is available on the Scale plan.)

Links to product pages

Every post drives to the exact product or collection page, turning a scroll into a product view and a product view into a sale.

Sell-focused link-in-bio

A link-in-bio page built from your catalog, not a manual link list. Shoppers browse and buy straight from the profiles you already have.

// the honest part

Posting consistently is a second full-time job.

You're already running the store: sourcing, fulfilment, support, ads, the lot. Then social media asks for a daily post on every network, each sized and written differently.

So you wear ten hats, and the content hat is the one that slips. The feed goes quiet, and quiet feeds don't sell.

Xyla runs the channel for you, so consistency stops depending on whether today got away from you.

Off your plate, for good
  • writing captions
  • resizing for each network
  • building a content calendar
  • filming product videos
  • another monthly hire
  • remembering to post

You stay in control: review, edit or regenerate anything before it publishes. The difference is the channel runs whether or not today gets away from you.

// what it does

Plan, write, design, publish, all on autopilot.

The whole social workflow for your Shopify store, handled end to end, so you can stay focused on the business.

01

Plan

Xyla builds a posting calendar around your catalog, your launches and what is actually selling, so there is always something worth posting.

02

Write

On-brand captions, hooks and hashtags written from your real product details. It sounds like your store, not a template.

03

Design

Scroll-stopping posts, pins and short videos built from your product photos. No designer, no Canva, no blank canvas.

04

Publish

Auto-posts to Instagram, Pinterest, TikTok and Facebook, formatted for each. Review and tweak first, or let the whole thing run.

// proof

Real posts, made from real products.

A few examples of what Xyla ships for Shopify stores. Drop your own pins, posts and videos into these slots.

Pinterest pin Xyla generated from a wireless headphones product in a Shopify store
Pinterest pin
Instagram post Xyla generated from a jacket product in a Shopify store
Instagram post
TikTok video
// pricing

Flat plans. No surprises.

$29, $49 or $79 a month, cheaper billed annually. Every plan includes a 7-day free trial and installs free from the App Store.

Solo stores
Starter
$23 /mo
Billed $276/yr
Start free trial →
  • Connect 1 Shopify store
  • Auto-post to Instagram, Pinterest & TikTok
  • Up to 1 post per day
  • Posts, pins & videos from your product photos
  • Sell-focused link-in-bio
  • Edit or regenerate any post
High-volume & multi-store
Scale
$63 /mo
Billed $756/yr
Start free trial →
  • Everything in Growth
  • Highest posting volume
  • Instagram Shop product tagging
  • Enhanced & UGC-style video
  • Up to 3 accounts per network
  • Priority support
// faq

Questions from founders.

Still wondering something? Email a human at hello@xyla.ai.

Install Xyla from the Shopify App Store and connect your Instagram account once. Xyla then pulls your products and automatically creates and posts Instagram content from them on a schedule, so your store and your Instagram stay in sync without manual work.

Yes. Xyla turns your Shopify products into Pinterest pins automatically and posts them on a schedule. Pinterest is where high-intent shoppers go searching for things to buy, so it is one of the most valuable channels for a Shopify store, and Xyla keeps it running for you.

Install Xyla, let it sync your catalog, and set a posting cadence. From there it generates product content and publishes to Instagram, Pinterest, TikTok and Facebook automatically, so your social media runs on autopilot while you focus on the store.

The best social media app for a Shopify store is one that connects to your catalog rather than just scheduling posts you make yourself. Xyla syncs your products, creates the content, and posts it for you, and it is rated 4.8 stars on the Shopify App Store.

Yes. Once installed, Xyla pulls your products and automatically creates and publishes posts, pins and videos featuring them, including links back to the product page. You can let it run fully automatically or review each post before it goes live.

Xyla has three flat plans, $29, $49 and $79 per month, each cheaper billed annually. The app installs free from the Shopify App Store and every plan includes a 7-day free trial.

// other platforms

Selling somewhere else?

Xyla runs social on autopilot for every major store platform. See the version built for yours.

// 7-day free trial · installs free from the app store

Turn your catalog into content.
Install Xyla on Shopify.

Install the app, connect your accounts, and Xyla keeps your products in front of shoppers, every week, on every network.